As I promised you early this week here is the new Ethos logo. Its simple, clean, artistic, organic, and works well in one color. Here are a couple of different designs just to show you some optional designs.
So there you have it! I want to say a HUGE thank you to issue314 for all his hard work. I think we will enjoy this new look for years.
Well, Andy Goodner and I have been re-designing the Ethos logo for like 2 months now. But I am happy to announce that we have it nailed down. There were a lot of ideas that went into the logo...
. Wanted a mark that could stand by itself
. Wanted it to speak change and growth
. Wanted it to be simple
. Wanted it to be artistic
. Wanted it to be organic
. Wanted something that looked good in one color print
. Most of all wanted something original
With that said I am going to reveal the new logo on shannonchapman.com on Friday. To be honest I am really nervous about showing the new look and feel, but I am confident that the new look will represent Ethos very well. So, be back here on Friday so see the new logo!